Indigo Cloud – Mark Morrall
“We started working with Flamingo in February 2022, very aware that we needed to get our brand out there as we felt a bit like the best kept secret when it came to debt collection software for agencies and in-house finance teams!
Seven months later, we are seeing a number of leads come through, and have had three sales demos over the last two weeks, with more opportunities in the pipeline.
We were under no illusion that it would be a quick fix with instant return – Emma was always very honest that it could take a few months to materialise – considering our marketing was almost non-existent and even the website needed a good freshen up (something that the Flamingo team sorted out when we started), we did have some work to do!
However, the success over the past month has shown that good things come to those who wait! As we had done very little marketing in the past, we wanted a balance between spreading our budget across brand awareness and lead generation. We wanted to take a slower and more steady approach and be very strategic – fortunately that’s something Emma (the MD) is very good at!
The ten year post that the team created for us seemed to have a real impact too! They certainly are a creative bunch!
Things are really starting to move now, and it’s all getting quite exciting! Thank you to Team Flamingo, looking forward to a successful 2023 together!”